Brian Bureson

I make things easier for people

Overview

Brian Bureson is a Colorado-based senior principal designer and strategic product design leader with 20+ years of experience delivering 0–1, research-backed digital products across enterprise, mid-size, and startup environments.

Currently at Oracle (formerly at Skype, Microsoft, Motorola, NBCUniversal), leading design and research initiatives across complex enterprise systems and AI-powered products. Brian brings deep craft, collaborative leadership, and a proven track record of product innovation.

Highlights

  • 6 U.S. patents and 2 medical device excellence awards for the t:slim insulin pump

  • Launched 0–1 products: Skype for Android Tablet v1, Skype Qik v1, t:slim insulin pump, and confidential AI tools at Oracle

  • Deep contributor and mentor in product strategy, product design, research, and design systems

  • Experienced across startups, mid-sized teams, and Fortune 100 orgs

  • Trusted to lead cross-functional teams, influence at the exec level, and deliver results that increase user happiness and business value

Super powers

  • Interaction and UI design, user research

  • Translating business strategy into intuitive digital products

  • Bridging the gap between development, product, and stakeholders

  • Driving product-market fit through iterative discovery and design

  • Scaling and mentoring UX teams from the ground up

Expertise

Product Design — wireframes, flows, prototypes, UI design, specs

User Research — usability testing, card sorting, tree testing, KPIs

Generative AI — LLMs, Retrieval-Augmented Generation (RAG) integrations

Conversational Interfaces — chatbots, instant messaging, digital assistants

Multi-Platform — desktop, responsive web, iOS/Android, wearables

Enterprise Search — generative AI integrations, search architecture

Process

My process is dependent on the project needs, but ultimately involves

1 Discovery

  • Align on initial requirements: audience needs, business value, and tech constraints

  • Audit current-state products or services

2 Prototype

  • Low fidelity sketches

  • Notes detailing potential structure and flow

  • Vibe coding to create basic interactive prototypes

    • Think through the basic requirements and flow

    • Feed into AI tools like Lovable, Subframe, Cursor

    • Iterate until a point of view is established for the concept

3 Research

  • Talk to customers and review the prototype concepts

  • Conduct competitive analysis

  • Run user testing and/or benchmark studies

  • Define and track success metrics (e.g., SEQ, task completion)

4 Design

  • Define flows, IA, and wireframes at a more detailed level

  • Visual and UI design

  • Evolve prototypes and front end experience

  • Deliver detailed designs and specifications

5 Implement and evaluate

  • Partner with developers and stakeholders during implementation

  • Ensure expected behavior

  • Conduct user acceptance testing (UAT)

  • Conduct user testing if needed

  • Measure impact post-launch and iterate based on feedback

Certifications

Certified SAFe 4 Practitioner (SP) — Scaled Agile

Certified Scrum Product Owner (CSPO) — Scrum Alliance

Tools

Design — Pencil and paper, Whiteboards, Subframe, Figma, Sketch, Adobe CC

Research — dScout, UserZoom, usertesting.com, Optimal Workshop

AI — Lovable, Subframe, Cursor, Mid Journey, Gemini, Perplexity, ChatGPT, Claude

Let’s build what’s next

Whether it’s defining a brand-new experience or refining an existing platform, I love working with teams to solve meaningful problems for people.